WELCOME TO

PHOENIX ALTERNATIVE

– Ballarat’s Biggest And Best New Age Store –

Nestled in the heart of Ballarat, Phoenix Alternative is your neighbourhood sanctuary for all things new age and mystical. We're excited to be a part of this vibrant community, and we invite you to embark on a journey of exploration, enlightenment, and self-discovery with us.

Discover the Mystical: Step into our store and immerse yourself in a world of wonder. From crystals and tarot cards to holistic remedies and spiritual tools, we offer a curated selection to elevate your well-being.

Explore our range of wellness products designed to rejuvenate your mind, body, and spirit. Find solace in our cozy haven as you seek inner harmony.

Dive into the realms of ancient wisdom and modern spirituality with our extensive collection of books, workshops, and resources to help you expand your consciousness.

Phoenix Alternative isn't just a store; it's a gathering place for like-minded souls. Join our community events, classes, and discussions to connect with others on a similar path.

We're here to support you on your journey of personal growth and spiritual exploration.

Whether you're a seasoned traveller or just beginning to seek, Phoenix Alternative is here to guide you. Come on in, and let's explore the magic of the universe together!

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MEET OUR TEAM PHOENIX

At Phoenix Alternative we can truly claim to host some of the best and leading local Psychics & Healing Practioners Ballarat has to offer! You’ll receive readings that honour your best interests and the common good. Our ethical psychics work in the following traditions:

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Spiritual Wellness Classes & Events

We offer a range of Spiritual Wellness classes and host some amazing workshops throughout the year.

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learning And Resources

Information about how to use our products, smudging etc

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Rob and Julie of Phoenix Alternative Store

When we created Phoenix Alternative, we dreamt of a store where we could share our discoveries and experiences. Our goal is to provide a place for spiritual growth, discovery, and healing to our customers. We are always looking for high quality, unique books, jewellery, crystals and other products to offer.

From psychic readings to fair-trade products, our store reflects our commitment to integrity and the greater good. For example, we stock Nitiraj incense who support Fair Trade Incense Works based on the outskirts of Mumbai near the village of Sativali, India. Fair Trade Incense Works provide full time employment for ladies in the nearby villages that would not normally find work outside of the home. By providing their employees with rewarding work in a clean, safe environment with fair wages, they can support themselves and their families and ensure their children can attend school.